Design & Animation
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Qualcomm

Role - Art Direction, Design, Animation
Studio - Buck

We teamed up with McCann to create this animated series about the technology behind 5G. Narrated by Qualcomms engineers.

Animating 5G

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In collaboration with McCann New York, Buck created 3 videos for Qualcomm about the technology behind 5G, in their series “Animating 5G”.

 

Ep. 01

Breaking Through

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The first episode is narrated by Qualcomms SVP of Engineering, Durga Malladi.

 
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A brief overview of the “Vehicles scene” from early concepting to final style frame.

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Explorations for the cylinders.

 
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Ep. 02

Millimeter Wave

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Ep. 03

Low Latency

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Credits

Episode 01
Directed by: Buck
Executive Creative Director: Orion Tait
Executive Producer: Anne Skopas
Creative Director: Thomas Schmid
Associate Creative Director: Andreas Bjoern Hansen
Producer: Lauren Teng, Alexi Yeldezian
Production Coordinator: Jenny Morris
Storyboards: Thomas Schmid, Andreas Bjoern Hansen
Design: Andreas Bjoern Hansen, Thomas Schmid, Benjy Brooke, Gonzalo Menevichian, Sofia Pashei
Animatic: Kavan Magsoodi
AE Animation: Andreas Bjoern Hansen, Chad Colby, Kavan Magsoodi, Gonzalo Menevichian, Alex Mapar
Cel Animation: Tucker Klein, Benjy Brooke, Olivia Blanc, Pierre-Nicolas Riou, Sofia Pashei, Tim Beckhardt, Tyler DiBasio, Daniel Creel

Episode 02
Directed by: Buck
Executive Creative Director: Orion Tait
Executive Producer: Anne Skopas
Creative Director: Thomas Schmid
Associate Creative Director: Andreas Bjoern Hansen
Producer: Lauren Teng
Production Coordinator: Jenny Morris
Storyboards: Thomas Schmid, Tucker Klein, Gilles Desmadrille
Design: Thomas Schmid, Pierre-Nicolas Riou, Gilles Desmadrille, Sofia Pashei, Amelia Chen
Animatic: Tucker Klein
AE Animation: Andreas Bjoern Hansen, Alex Perry, Gilles Desmadrille, Jordan Scott, Kavan Magsoodi, Nicolo Bianchino, Vero Gomez, Wooyoung Kim
Cel Animation: Tucker Klein, Sofia Pashei, Daniel Creel

Episode 03
Directed by: Buck
Executive Creative Director: Orion Tait
Executive Producer: Anne Skopas
Creative Director: Thomas Schmid
Associate Creative Director: Andreas Bjoern Hansen
Producer: Lauren Teng
Production Coordinator: Jenny Morris
Storyboards: Thomas Schmid, Rasmus Bak, Sofia Pashei, Stephen Kelleher
Design: Thomas Schmid, Andreas Bjoern Hansen, Rasmus Bak, Justin Fines, Sofia Pashei, Simone Noronha, Amelia Chen, Daniel Creel
Animatic: Tucker Klein
AE Animation: Andreas Bjoern Hansen, Rasmus Bak, Chad Colby, Gilles Desmadrille, Jordan Scott, Deekay Kwon
Cel Animation: Tucker Klein, Sofia Pashei, Daniel Creel