Andreas Bjørn Hansen
Design & Animation
SD140_Balls_comp_v01_SolidBG.gif

SanDisk - Loading

Role - Art Direction, Design, Animation
Studio - Buck

In collaboration with R/GA we crafted a handful of frustrating “loading” scenarios, metaphorically representing the painful situations you could find yourself in if not using SanDisks latest SD memory card to speed things up. Here are my favorite scenes.

San Disk

In collaboration with R/GA we crafted a handful of frustrating “loading” scenarios, metaphorically representing the painful situations you could find yourself in if not using SanDisks latest SD memory card to speed things up. Here are my favorite scenes.

 
SD140_Balls_comp_v01_SolidBG.gif
SD250_Treadmill_comp_v04.gif
 
 
SD120_Bar_comp_v07.gif
SD220_Sysiphus_Stage02_comp_v09_SolidBG_2s.gif
 
 

Development

01_Worm.png
 
SanDisk_Worm_v01_abh.png
08_Wheel_design.png
SanDisk_Wheel_V02_abh.png
 
02_Wheel.png
 
06_SanDisk_Golf_v02.png
SanDisk_Cars-08.png
 
SanDisk_Design_Onesheet_v01-09.png
 
 
SanDisk_Cars-07.png
08_SanDisk_Treadmill.png
 
03_SanDisk_Bar.png
 
 

Credits

Directed by: Buck
Executive Creative Director: Orion Tait
Executive Producer: Anne Skopas
Creative Director: Thomas Schmid
Producer: Anabella Zubillaga
Art Director: Andreas Bjoern Hansen
Storyboards: Andreas Bjoern Hansen, Thomas Schmid
Design: Andreas Bjoern Hansen, Gonzalo Menevichian, Thomas Schmid
Animation: Andreas Bjoern Hansen, Rocio Cogno, Jose Fuentes, Gonzalo Menevichian, Alex Perry